New Riders

MSF Basic Ridercourse Students

New riders are eligible for a reimbursement of up to $350 on the purchase of a new BMW motorcycle within 90 days of completion of the MSF Basic Rider Course or other accredited safety riding organization training. Riders may also receive a $500 credit towards original BMW Riders' Apparel such as boots, gloves, jackets, etc. 


Terms and Conditions

Motorcycles purchased and reported under a name other than the eligible MSF Basic Rider Course applicant do not qualify. Proof of eligibility required. Riders' Apparel incentive will not be paid for the sale of aftermarket products or accessories. Offer may be combined with any other monthly retail customer incentive available at the time of purchase for a qualified model (unless specifically excluded in the eligibility guidelines), which is defined as any new, previously unregistered BMW motorcycle sold between the dates of January 1, 2024 and December 31, 2024. M 1000 R, M 1000 XR, M 1000 RR, and Motorrad fleet do not qualify. May be combined with another special purchase offer including but not limited to Military/Veteran Program, and Emergency Services. Applications not submitted within 30 days of the delivery date are ineligible for this incentive. 

Triumph New Rider Training Retail Credit

To promote new rider education and to support new riders in obtaining their first motorcycle, Triumph is offering a Rider Training Course credit of up to $395 with the purchase of any new Triumph motorcycle within 31 days of completing their MSF Basic Rider Course.                                                            


Terms and Conditions

Prospective rider must complete an Approved MSF Basic Rider Course or equivalent. Any school found on the "Find a Course Near You" zip code locator of are pre-approved. Any schools not found on one of these sites will only be approved on a case by case basis, and must be submitted for pre-approval. Student may earn a credit on the purchase of a new Triumph motorcycle only for the total cost of the school with a maximum credit amount of $395 USD. Offer valid on any new and unused Triumph motorcycle regardless of model or model year. Purchase must be made within 31 calendar days of course completion as indicated on the student's course completion certificate.